Remember your "Why"

Hey 👋 TooCool Crew,

Happy Monday!

Whether you’re here because you’re playing with the idea of sticking your toe into a cold shower 🚿 or you’re as cool as a cucumber like this guy 👇

We know that throwing yourself into the uncomfortable cold is hard!

So today we are going to remind you of your “Why”

Gone are the days of your mother telling you to get out of the cold or you’re going to get sick.

Exposing yourself to cold temperatures can have some seriously cool (pun intended) benefits for your physical and mental health.

Let's dive in.

• 🚀 It boosts your immune system:
  Exposing yourself to cold temperatures can actually help boost your immune system by increasing the production of white blood cells. So, you'll be better equipped to fight off infections and illness.
  

• 🎈 It reduces inflammation:
  Cold exposure has been shown to reduce inflammation in the body, which is well… not so good for you. So, chill out and reduce your risk of chronic disease.
  

• 🔋 It increases energy levels:
  Taking cold showers or exposing yourself to cold temperatures can help increase your energy levels by boosting your metabolism and improving blood flow.

If you think that’s TooCool, then your going to love what it can do for your mental health.

• 🧘 It reduces stress:
  Exposure to cold temperatures has been shown to reduce levels of the stress hormone cortisol, helping you stay calm and collected. Who’s crazy now Mom?

• 🧠 It improves focus and mental clarity:
  The shock of cold water can help wake you up and improve your focus and mental clarity.
  

• 💪 It builds mental toughness:
  Exposing yourself to cold temperatures can be challenging, but by pushing through the discomfort, you build mental resilience, which makes facing the stresses of daily life MUCH easier. So let’s destroy that voice inside your head!

The best part is…

These are just a few of the awesome benefits.

Stay cool, TooCool

Lance Marks
Co-founder @ Toocool.io